Liane Pruchnik

Liane Pruchnik
Office: 312.893.1372
Cellphone: 312.209.2264
Fax: 866.298.7339

Real Estate News
Investors take note: Atlanta and Houston offer rental opportunities
Tue, 24 Oct 2017 3:00:36
If you are a single-family home investor, it’s time to look away from coastal markets. Data released last week from Attom Data Solutions, identified the top 25 U.S. ZIP codes for buying single family rental homes in Q3 2017 based on rate of return and other factors ... read more»

Crazy Sh*t In Real Estate: The haters gonna hate, hate, hate
Tue, 24 Oct 2017 2:45:48
Ever have a client who's just the worst? Sue "Pinky" Benson has been there. Listen to the podcast as she regales Leigh Brown with the story of a client who wouldn't quit. ... read more»

How to avoid losing control of a home inheritance
Tue, 24 Oct 2017 2:15:25
Trusts are nice if you receive money from one every month, but for some, they get complicated. If your client inherits real property through a trust, don’t panic; instead, review these steps to help your client obtain control of the home ... read more»

5 marketing tips today’s top real estate agents live by
Tue, 24 Oct 2017 2:00:40
Are your real estate marketing ideas having less impact than expected? Not to worry, bestselling author and marketing expert Seth Price is here to help you understand what works and what doesn’t in the world of modern marketing ... read more»

HomeSmart tests ‘smart’ for-sale signs in select markets
Mon, 23 Oct 2017 17:15:30
HomeSmart real estate agents in select markets now have access to a new tool called SmartListing, a service that uses text messaging to share listing information and generate leads ... read more»

The new housing cycle: No cycle at all
Mon, 23 Oct 2017 16:00:24
In the old days, from the 19th century through the founding of the Fed in 1912, and modern times until about 2000, U.S. economic cycles were defined by the housing cycle. Big booms and busts they were, and if not quite predictable, certainly a recurrent pattern ... read more»

LoanDepot partners with AI tech to improve the mortgage process
Mon, 23 Oct 2017 14:26:50
LoanDepot has partnered with OJO Labs, an AI technology tool that cultivates and nurtures leads throughout the homebuying process, to bring detailed mortgage information and offer loan pre-qualification to consumers using the OJO platform ... read more»

Ryan Schneider of Capital One will take over Realogy as CEO
Mon, 23 Oct 2017 13:35:13
Former Capital One exec Ryan Schneider will replace Richard Smith as CEO of real estate giant Realogy, effective December 31, 2017, the company announced today. ... read more»

Industry professionals still top resource for mortgage shoppers
Mon, 23 Oct 2017 11:15:42
Mortgage shoppers are most influenced by real estate agents and lenders, more so than online sources, a new study by Fannie Mae finds. ... read more»

How to control problem agents before they wreck your brokerage
Mon, 23 Oct 2017 11:00:39
Watch the full talk from Climb Real Estate's Eugene Pak at Indie Broker Summit on how to help your agents (quirks included) reach their highest potential ... read more»

New real estate course is all about artificial intelligence
Mon, 23 Oct 2017 3:00:55
Texas-based Champions School of Real Estate and Skyler360 are offering a continuing education class on artificial intelligence in real estate ... read more»

The top 7 ways real estate agents annoy clients
Mon, 23 Oct 2017 2:55:26
The last thing you want to do is upset your real estate clients. Satisfied clients refer more business your way, and happy clients go a long way in making your job more enjoyable ... read more»

6 ways to find your footing in traumatic times
Mon, 23 Oct 2017 2:45:10
Hurricanes, floods, fires, the mass shooting in Las Vegas, rape and sexual abuse scandals in Hollywood, fears about a nuclear attack from North Korea -- the horrific news keeps piling up with no apparent relief in sight ... read more»

How to make your real estate descriptions more powerful
Mon, 23 Oct 2017 2:15:45
Ever wondered how some real estate agents can craft property descriptions that hit home with buyers? How do they choose their words in a way that makes the ordinary sound enticing ... read more»

How to speed up your new real estate career in a slow market
Mon, 23 Oct 2017 2:00:41
When the market slows what’s a new real estate agent to do? The answer is simple: Embrace the down time and revamp your career. This is the perfect time to optimize your efforts by planning, polishing your presentation tools and implementing systems ... read more»

Become an efficient digital brokerage in one fell swoop
Mon, 23 Oct 2017 1:00:52
Rasheedah Hancock received the request on a Saturday while running errands at Target. As director of administration and accounting for the 200-agent Chicago brokerage Conlon Christie’s International Real Estate, she’s used to helping agents usher transactions to close and ensuring they meet her firm’s standards and procedures ... read more»

Dominate your farm and amp your SEO with content marketing
Mon, 23 Oct 2017 1:00:42
Top producing real estate agents are increasingly turning to content marketing because they recognize its long-term effectiveness in improving their visibility, search engine ranking and lead flow. These agents build reputations as their farm’s leading expert ... read more»

Why demand for luxury hotel residences is growing
Mon, 23 Oct 2017 1:00:31
Luxury real estate agents may have recognized the growing demand for hotel residences that offer turnkey, highly serviced, amenity-rich lifestyles. The increasing popularity of hotel residences give agents more choices when hunting for a condominium or lock-and-leave home for on-the-go clients. ... read more»

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